Style and fashion have been a creative source of inspiration for me for as long as I can remember. I have always loved going to an event and putting together a new outfit, experimenting with the latest fashion trends, getting caught up in new silhouettes, fabrics, prints and colours.
As a British Born South Asian woman I find myself so fortunate to have a beautiful blend of cultures helping to shape my personal identity. But I found growing up with two opposing traditions really challenging to understand. I didn’t know where I fit in, too scared to stand out, too timid to forge my own path, too ashamed to admit it.
With a BSc Honours Degree in Business and Management and after working in numerous corporate roles throughout my twenties I learnt fundamental skills and gained extensive experience in areas including, marketing, digital marketing, merchandising and ecommerce.
But for me there was always something missing, no real sense of purpose and a deep feeling of not belonging. The corporate world along with my degree did however give me the practical business knowledge and experience I would later come to rely on.
Upon entering my thirties you could say I went on a journey to ‘find myself’. Life brought along some tough challenges, moments of deep anxiety, low levels of depression and life long lessons and learnings. And through this deep inner journey, Neelam Personal Stylist grew into something I only could have dreamed of as a young girl. I truly believe that everything happens in divine timing.
I was determined to build a business where the profits were not the driving force. I wanted to work with others like me to help them grow in inner and outer confidence through understanding their true identity and how to reflect this through their personal style.
During the 2020 lockdown I completed my training with the Style Coaching Institute® as a professional Style Coach™ and Personal Stylist. Along with this I became the Fashion Editor for Eastern Eye, Britain’s best known and most respected Asian weekly newspaper with national coverage. My professional training, experience with Eastern Eye and further courses and training to follow equipped me with the knowledge and tools I needed to take my passion and love for style and fashion and move it forward into a business with true impact as a Personal Stylist.
And along this journey, my offerings began to evolve as I started to work with brands in exciting spaces like fashion, beauty and wellness. I blended my love for creativity with my previous experience within the marketing and ecommerce spaces to begin consulting with brands on their creative campaigns. From organising photoshoots, to getting hands on with creative direction and on-set styling, to bringing campaigns to life through words that connect with the intended audience. I love to support brands in bringing their visions to life.
Identity has come to mean a huge amount to me. Understanding my heritage, my culture, my beautiful blend of influences and the true beauty of being a woman, forms the basis of how I work with both my personal styling and creative consultancy clients. Whether you are looking to become your most confident self through your personal style or creatively connect with your audience, I’m ready to embrace your unique story and journey. I truly believe the gift of creativity and expression can be life changing.
I often see women struggling to understand what works well for them, how to dress in a way that really represents who they are, and often becoming distracted by the latest fashion trends, ending up with a wardrobe full of clothes yet nothing to wear! I am here to help with all of that. To help you grow in body confidence, find your unique style personality and, most importantly, to have fun while doing it!
I’ve come across so many new brands really working to make an impact in the world and these are the kind of brands that I resonate with. Because that is exactly what I am hoping to do with this community I am building here. When I work with a brand it’s so important for me that our values align so that I can bring my full self to any project.
I hope this gives you a closer glimpse into me, my journey and how I work. You can read more about me on my blog where I often share deeper insights into topics such as weight, body positivity and confidence. You’ll also find articles including styling tips and tricks, inspiration and other reflections.
You can find details of all of the Services I offer and you can even sign up to my newsletter where I share monthly updates into my world of all things style. And if you just fancy a chat just book in for a free Style Call with me. I can’t wait to hear from you!
Love,
Neelam x
ANSWER
You might be new to the term ‘Style Coach™’. A Style Coach™ works with you holistically combining skills from both Life Coaching and Personal Styling to deliver a service that appreciates the connection between the inner and outer self. Style Coaching™ is all about the bigger picture; helping you work on your personal style but also coaching you to inner confidence. |
ANSWER
Head over to the Services page where you can find detailed descriptions about each package. If you are still unsure, make sure to book in for your free 20 minute Style Call with Neelam where you can discuss your style concerns in more detail and identify the right service for you. |
ANSWER
Definitely! The gift of style is so beautiful! You can gift an entire service or a monetary value with our Gift Cards here. They can be sent to you or directly to the special person. |
ANSWER
If you feel like you need more time with Neelam to discuss your style related concerns or need help with outfit building Neelam can also provide this as a separate service which is charged at an hourly rate of £80/hour either in person or online. |
ANSWER
You might be new to the term ‘Style Coach™’. A Style Coach™ works with you holistically combining skills from both Life Coaching and Personal Styling to deliver a service that appreciates the connection between the inner and outer self. Style Coaching™ is all about the bigger picture; helping you work on your personal style but also coaching you to inner confidence. |
ANSWER
Head over to the Services page where you can find detailed descriptions about each package. If you are still unsure make sure to book in for your free 20 minute Style Call with Neelam where you can discuss your style concerns in more detail and identify the right service for you. |
ANSWER
Definitely! The gift of style is so beautiful! You can gift an entire service or a monetary value with our Gift Cards here. They can be sent to you or directly to the special person. |
ANSWER
If you feel like you need more time with Neelam to discuss your style related concerns or need help with outfit building Neelam can also provide this as a separate service which is charged at an hourly rate of £80/hour either in person or online. |
"It's a pleasure working with Neelam, she's easy to talk to, resourceful and very helpful. Sessions were clearly structured; I've learnt more about my body shape and what suits me. Neelam has also provided great inspiration for outfits. Thank you for your lovely support Neelam."
Mrs. P, Warwick
"Neelam worked with me on my body shape and colour analysis and having this information helped me understand what worked for me in my current wardrobe and also when we went shopping. The personal shopping experience was a lot of fun as I tried on quite a few outfits, many of which I would never have chosen myself but they were perfect for me."
Kina, harrow
"Working with Neelam has been an amazing experience. I had so much fun discussing colours and shapes with her, and learning what works for me. I even enjoyed de-cluttering my wardrobe which was the bit I'd been dreading! She asked me a lot of questions so she could get an idea of my personality and likes/dislikes. She really listened to me and didn't just prescribe a look because it would suit me."
sonal, london
"Neelam has been great in helping me to understand what clothes suit my body shape and how I can accentuate certain aspects. I am 5 ft tall and curvy, so finding clothes that fit well is difficult at times but Neelam has been able to introduce different styles which enhance my figure but also give me more confidence to try new styles! Thanks so much Neelam!... Her tips on dressing for my body type have been invaluable and have changed the way I shop and dress."
Sheetal, London
"I loved working with Neelam for the shoot she pulled together three looks for me and the detail was exceptional from the accessories all the way through to make up colours. Neelam is so nice and approachable and incredibly professional in her deliver. I enjoyed working with her so much I have now booked her for a wardrobe audit....Her style coaching and direction have given me back the confidence in my wardrobe and helped me identify the gaps. I highly recommend Neelam for her knowledge, approach, style and professionalism."
Suman, London
"It’s always been a struggle knowing what suits my body shape and even more stressful for me, has been finding shoes that are both comfy yet stylish! You can wear a great outfit but fall over (literally) wearing the wrong shoes. In my session with Neelam, she introduced me to shops I’d never considered before and showed me a whole new life when it comes to shoes.... I now get enjoyment from shoe shopping. But beyond that, I got a lesson in leaving the style of the 16 year old Krishna and start dressing for the 32 year old Krishna. It’s sometimes hard and scary to say goodbye, but Neelam gave me the confidence and tools to own it!"
Krishna, Crawley
"My experience working with Neelam was wonderful! I contacted her for a special event, a black tie wedding, and she created a mood board with three primary outfits and an additional range of alternatives for me. She made choices based on my preferences and budget, and she was able to source items that fit my style perfectly.... She also went over and beyond to deliver her moodboards in a timely fashion, despite being unwell with Covid. Her attention to detail and understanding of my brief were both impeccable. I would not hesitate to recommend her and I hope I get the opportunity to work with her again in the future!"
Ananya, London
">I was gifted Neelam's personal stylist Maxi experience for Xmas from my son. What an experience it's been.... absolutely fantastic!! The wardrobe decluttering process was much needed as I had too much black & not enough colour. The actual personal shopping experience took place in Malaga, which was amazing
where the colours & fashion came to life in my wardrobe. ... Thank you, Neelam, you are remarkable with your passion & enthusiasm to make sure your clients get the best service possible. I hope you enjoyed personal shopping in Malaga as much as I did. Wishing you every success in your business & may you have many more destination personal shopping experiences as a new start-up 😘"
Nishma, Surrey/Malaga
"Neelam took the time to get to know me, encouraged me to do a Pinterest Board and shared it with her for ideas. On the day of our meeting, Neelam selected an area, picked out a few stores and helped me make some key choices with honesty.
Anonymous, London
"Neelam was very professional, friendly and very understanding towards my needs. She helped me declutter and build outfits with my current wardrobe that I had clue about with minimal additions to shop for. Neelam was on time for appointments and she was happy to assist via whats app too. Highly recommend!"
Nina, London
"I was stuck in a bit of a rut with my style and really wanted to improve my understanding of how to work with different types of clothes and colours. Neelam has been such an excellent guide throughout the whole process - she really took the time to understand my needs and developed an incredible set of resources that I can review and get inspiration from.... My understanding of proportions and mixing different colours have really improved - I couldn't be more grateful. Thanks so much!"
Ayushmita, London
">I always struggle to figure out what to wear (even though I have a lot of clothes in my wardrobe) and what to buy when I go shopping. I did a wardrobe declutter with Neelam and it was so good! I tried on everything I own and Neelam helped me figure out if it was right for my body shape and how to style it...she sent me possible outfit combinations using clothes I already had. She also made a comprehensive shopping list to help fill gaps in my wardrobe - complete with potential shops to purchase from. I feel a lot more knowledgable and confident in selecting clothes that compliment my body frame and colour - all thanks to Neelam!
Nithi, Crawley"
"Working with Neelam has been amazing! Learning about my body shape in order to dress in a way that boosts my confidence and uplift my personal style has been incredible. She really takes the time to understand where you need to most support in your style journey and makes it easy to understand outfits & pieces that will help bring out the best in you. ...What I’ve learnt is already helping me in making clearer decisions in how I dress as well as have a massive wardrobe clear out that was long over due. Thank you so much Neelam!"
Anisha, Derby
"Working with Neelam has been such a fun and insightful experience into my style of clothing and also just knowing how to dress for my body type. I won’t be making any mindless purchases now lol. She’s really takes time to get to know you and what you like but also opens you up to new ideas that you didn’t think would work for you! ...! I would highly recommend Neelam if you stuck with just wearing the same clothes and need some inspiration on styling and shopping your own wardrobe!"
Milan, Derby
"I chose the Maxi package and throughout the process, Neelam communicated with me continuously and was so patient and understanding especially with me trying to fit the time in between all the usual mayhem with family commitments and kids. ...! I learnt so much about colour and how much it can affect the way you look and what brings out your skin tones and what can 'wash' you out. I learned to look at clothes differently and to not be afraid to try out different styles. When we went for the personal shopping, it was a lovely experience to try on different styles and colours that I never would have been brave enough to choose myself."
Choi, Bexleyheath
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